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           Synaptics Makes a Natural Progression to Edge AI


           Systems LLC and Marvell Technology Group’s   ing and new video interface products and new   seen in this space who have some sort of
           Multimedia Business Unit. Conexant gave   wireless solutions.           novel concept about some kind of AI process-
           the company access to advanced voice- and                               ing and are developing a chip that they want
           audio-processing solutions for the smart   BUILT ON EDGE PROCESSING     to go broadly across multiple markets.”
           home, including far-field voice technology for   Processing at the edge is not new to
           trigger-word detection and keyword spot-  Synaptics. All processing of the raw data in    NEXT STEPS
           ting, while Marvell’s Multimedia Business   its embedded sensing chips, including finger-  In the early days, Synaptics developed its own
           Unit delivered extensive IP for advanced   print products and touch controllers, happens   algorithms for its chips. The keyword-spotting
           processing technology for video and audio   on-chip because of concerns around power,   and trigger-word algorithms for voice digital
           applications, particularly digital personal   latency, and security.    assistants, as examples, are the company’s
           assistants, as well as the smart home.  Even before Synaptics manufactured its   core algorithms. But Synaptics wanted to
             With the Conexant acquisition,    first interface products, the company was   open up its silicon to allow third parties to
           Synaptics gained a portfolio of audio prod-  founded in 1986 to research neural networks   run their own deep neural networks and other
           ucts, providing the right architecture to do   but pivoted into other technologies before   algorithms on its chips, so it needed a tool
           keyword spotting at the edge — and that is   coming full circle to develop edge-AI    suite. That is not so easy to do.
           done through neural networks, said Worfolk.   processors for computer-vision and multime-  The company entered into a partnership
           The multimedia team carved out from Marvell   dia applications.         with Eta Compute to develop the software
           Technology was developing video proces-  “We were founded to do neural network   tools to train a deep neural network and
           sors, and those devices are used in streaming   chips over 30 years ago; back then, all the   compile it “so it can run on our silicon, and
           media as well as in smart displays, he added.  chips were analog AI chips, and it was chal-  we could move a little faster and open up our
             “As these smart display products integrate   lenging to scale well,” said Worfolk. “In fact,   chips to third parties,” said Worfolk.
           cameras, you run into all the same challenges   the company went off in a slightly different   There are other challenges in a market
           around performance and privacy, and there’s   direction after the initial founding and started   where innovation is happening at such a fast
           more and more drive to do those algorithms   doing pattern recognition, which is a classic   pace that performance tradeoffs often result.
           in the edge device,” said Worfolk. “The natural   AI problem. We’ve been doing AI for a long   “The field as a whole is very immature, and
           structures for those types of algorithms today   time, but we have recently migrated to deep   in that sense, it is moving very quickly; there
           with the best performance are AI algorithms.”  learning, and these deep neural networks   are new announcements about new types of
             In 2020, Synaptics bolstered its IoT position   have really taken over by storm.  neural networks every single week, and a lot
           with the acquisition of Broadcom’s wireless   “With the breakthroughs in AI in the last   of the work has been done through academic
           IoT business, adding Wi-Fi, Bluetooth, and   decade, more and more of these traditional   or big research groups that are trying to
           GNSS/GPS technologies for applications   algorithms have mapped over to AI algorithms,   push the boundaries of performance,” said
           including home automation, smart displays   enabling performance advantages when you do   Worfolk. “But there is a big gap between
           and speakers, media streamers, IP cameras,   the processing at the edge,” he added.  academic research and what can actually run
           and automotive. By pairing its edge SoCs with   Worfolk said the nature of the company’s   on a small device.
           the wireless technology, it can open up oppor-  products and the vertical markets it serves are   “Although we are seeing algorithms that are
           tunities beyond the consumer IoT market.  driving the need for AI-based algorithms.  able to perform on new levels that we’ve never
             Synaptics also acquired DisplayLink Corp.,   “We’ve entered the AI space vertically   seen before on the vision or the audio side,
           adding that company’s universal docking   through our existing markets, and then   they take more and more compute.”
           solutions and video-compression technology   with those products, we’re expanding into   This often translates into tradeoffs between
           to its portfolio. Synaptics will combine the   neighboring markets,” he said. “This is quite   efficiency and flexibility. What typically
           video-compression technology with its exist-  different from many of the startups you’ve   happens is that the first piece of silicon for
                                                                                   a particular target market isn’t very flexible,
                                                                                   and as the neural networks that “run on that
                                                                                   silicon mature and become more stable to
                                                                                   produce the desired functionality, we can look
                                                                                   at a second-generation chip,” which is opti-
                                                                                   mized for that performance, said Worfolk.
                                                                                     “It’s what makes it so exciting for us,
                                                                                   because there’s always something new and
                                                                                   interesting, but it is a challenge from a busi-
                                                                                   ness perspective,” he said.
                                                                                     The company’s strategy is to build the sil-
                                                                                   icon and then create an example application
                                                                                   or demo that makes it easier to discuss with
                                                                                   customers. “It also generates ideas around
                                                                                   what you can do with the chip and makes sure
                                                                                   that we understand what it takes to bring this
                                                                                   chip to product,” said Worfolk.
                                                                                     At the Embedded Vision Summit last month,
                                                                                   Worfolk demonstrated the Katana chip in a
                                                                                   battery-powered people counter used to track
                                                                                   usage in office conference rooms.
           At the Embedded Vision Summit, Synaptics demonstrated the Katana Edge AI SoC in a   “This system is not just the Synaptics
           people-counting application like this one. (Source: Synaptics)          Katana chip; it also includes cameras, motion

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