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ADVANCED AUTOMOTIVE                                                                                                                                                                INDUSTRY
                                    TECH FORUM 2023



                           A ROADMAP TO NEXT-GENERATION

       ELECTRIC & AUTONOMOUS VEHICLES



                        Virtual Conference & Exhibition  |  March 28–30, 2023

















                                                                                                                                   50 Years of



                                                                                                                                   Innovation in Power



                                                                                                                                   Semiconductors




                                                                                                                                   EE Times turned 50 last year and has
              Brought to you by
                                                                                                                                   reported on innovation in all electronics fields


                                                                                                                                   throughout its history. In the world of analog



              The automotive industry is off to the races in vehicle electrification and automation.                                and power electronics, Power Integrations
              The Advanced Automotive Tech Forum will look at the rapidly evolving technology
              for autonomous vehicles (AVs) and electric vehicles (EVs).  The most important                                       has been a key innovator since its inception in
              link between the two most popular movements in the automobile industry — EVs
              and AVs — is a dynamically evolving electrical and electronics architecture. These                                   1988. Power Electronics News spoke with CEO
              vehicles’ technological innovations bring new and important challenges related to
              testing and validation activities.                                                                                   Balu Balakrishnan about his experience and


                                                                                                                                   vision.
                 JOIN US MARCH 28–30 TO LEARN FROM THE
                 FOREMOST EXPERTS IN THE DEVELOPMENT                                                                               By Power Electronics News Editorial Staff

                 OF ELECTRIC AND AUTONOMOUS VEHICLES.

                                                                                                                                   Balu Balakrishnan: First, let me congratulate EE Times on your half-century — I have been an
                                                                                                                                   avid reader for many years. It is an essential publication.




  40        MARCH 2023 | www.powerelectronicsnews.com                                                                                                                                    MARCH 2023 | www.powerelectronicsnews.com          41
                                     www.automotiveforum.eetimes.com


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